Communication is perhaps the most studied discipline in the history of this planet. There are so many routes and facets that have been researched that we sometimes forget that it essentially a message being communicated between the sender and the receiver with variables that will differ in influence depending on the context of the communication.
The easiest way to plan a communication message is through the realisation of the ethos, pathos and logos plus Kairos, the most essential pillars of persuasive elements mapped over the 6 keys of persuasion. People would sometimes like to differentiate the reasons for communication into:
- Information
- Leisure
- Persuasion
However, even if we think it is just to send information or social leisure objectives, there will be a determination of power behind the activities, hence the constant inclusion of persuasive variables. The employment of NLP will enable the influential variables to be controlled from the conditioning to the text production and also from text to conditioning.