Humanology people engagement research and consultancy aims to nurture a healthy corporate culture in your organisation. Our goal is to have a humane way to maximise employee engagement. The use of our Humanology Employee Engagement Index (HEEI) enables organisations to understand the values, attitude, behaviour and work spirit among employees. From the HEEI, Humanology designs strategies based on behavioural insights including “intrinsic motivation” such as autonomy, mastery and purpose to motivate employees to work from within their hearts and not entirely based on extrinsic motivators such as salary and bonuses. We guide employees to build social relationships within the organisation, optimising their engagement. Our tool, EmployEx aims to boost employees’ engagement.
Research & Consultancy
Humanology applies psychology, cognitive science, and social sciences with empirically-tested results to discover how humans make choices. Humanology Behavioural Insights Research (HBIR) is designed to help organisations save time and cut cost by avoiding the wrong strategies when handling their staffs. HBIR helps in strategic planning and implementation of strategies to ensure that they are efficient and effective in both the private and public sectors. Strategy experimental research and behavioural research are core services by which Humanology helps organisations to outperform themselves. Currently, these findings are applied in the strategic planning process, marketing, human resources, consumer behaviour, organisational behaviour and financial behaviour. Humanology Behavioural Laboratory specialised in conducting behavioural insights experimental research.
The Humanology Perception Index (HPI) captures people’s perception of a service, organisation or person. HPI measures both qualitative and quantitative perspectives to enable a holistic measurement of human perception. Managing public perception is important to ensure the right message is delivered to people. Humanology helps to manage perception through psychological and behavioural techniques including default bias, priming, halo strategy, perceptual defence strategy, managing self-perception strategy, occupying strategy, pledge strategy, contrast effect strategy, recency effect strategy, central tendency strategy and leniency strategy. Our tool, PerceptionEx handles perception effectively.
The Humanology Satisfaction Index (HSI) evaluates the level of customer satisfaction and identifies the customer satisfaction gap. HSI is identified through focus group discussions, in-depth interviews, surveys, questionnaires and mystery shopping. From the HSI, Humanology helps organisations to boost customer satisfaction levels through choice architecture and nudges. As such, we can constantly monitor customers’ behaviour and we can influence certain behaviour of customers so that we are constantly keeping them engaged with the organisation. CustomerS is our tool integrated with augmented reality, big data and analytics to maximise customer satisfaction.
Humanology Rebranding Index (HRI) identifies the brand performance of the organisation. From the index, Humanology applies tools to transform the organisation based on people, process and technology. As such, we reach out to stakeholders to provide a positive brand image, improve productivity and market share of the organisation. During this consultancy, our tools apply behavioural intelligence to ensure that employees of the organisation are committed to the rebranding exercise. CorpBrand, a Humanology tool that facilitates rebranding process through big data and analytics so that employees are voluntarily involved in the organisation’s directions and objectives by triggering their internal motivation.
Humanology Organisational Culture Research and Consultancy aim to help organisations create a sustainable culture that focus on employees’ attitudes and behaviour at the workplace. Humanology Organisational Culture Index (HOCI) enables understanding of organisational culture efficiency and effectiveness in the organisation. Using the index, we help organisations’ employees to achieve self-realisation and self-awareness and aided by our tools to improve work quality from their hearts, not just driven by compliance and key performance indicators. Our tools integrate behavioural intelligence to influence employees to act together collectively and as one single entity. In addition, we have tools to awaken intrinsic motivators helping employees to stay connected to the organisation and maintain loyalty without only looking at extrinsic motivators. Our behavioural laboratory continues to develop new findings through real-time data from intelligence systems to address organisational culture issues in your organisation.
Humanology helps organisations to create sustainable and achievable strategic plans through nudges and behavioural intelligence. We help to realign your organisation mission, vision, core values and strategic functions. Next, core strategies and measurable action plans are developed. Our strengths are in ensuring the success of the action plans through behavioural intelligence.
The Humanology Assessment and Talent Centre helps your organisation to evaluate the values, attitude, skills, knowledge and action (VASKA) of your employees. It serves the purpose of talent matching and mapping as the key to creating a sustainable succession plan for your employees. The fundamentals of our assessment centre are based on Siddiq, Fathona, Tabligh and Amanah as the tools of assessment. From the assessment, a Talent Development Index (TDI) is tabulated to help employees understand their strengths, weaknesses and the areas of improvement to best suit their positions. This serves as a succession plan for your organisation through our home grown product – AssessCelerator.