Description:

The business landscape is constantly evolving, influenced by technological advancements, economic shifts, changing consumer behavior, and global disruptions. In this dynamic environment, the
synergy between strategy and business models has become paramount for organizations aiming to achieve sustainable success. While a business model defines how an organization creates, delivers, and captures value, strategy provides the roadmap for navigating market complexities and seizing opportunities. This book explores the intersection of these two elements, offering a comprehensive guide to building adaptable, innovative, and competitive enterprises. 

The journey begins by laying a strong foundation in business model fundamentals. Chapter 1 introduces the core components of business models, such as value propositions, customer segments, and revenue streams, while drawing from historical insights like Sun Tzu’s The Art of War and The 36 Stratagems. It contextualizes these principles with modern examples, showcasing how companies like Grab, Shopee, and Kodak have either thrived or faltered depending on their ability to align strategy with their business models.