Legal & Compliance
01 What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to website operators about how visitors interact with their site.
This Cookie Notice explains what cookies and similar tracking technologies Humanology Sdn Bhd (Registration No. 201701010259 (1224424-D)) uses on hba.com.my and all associated sub-domains, why we use them, and how you can control them.
This Notice should be read together with our Privacy Notice and Terms of Use.
02 Types of Cookies We Use
We use four categories of cookies on our Website:
Strictly Necessary Cookies
These cookies are required for the Website to function and cannot be switched off. They are usually set in response to actions you take, such as logging in to a platform or filling in a form.
Always active — no consent required.
Functional Cookies
These cookies enable enhanced functionality and personalisation, such as remembering your language preference or region. They may be set by us or by third-party providers whose services we use.
Performance & Analytics Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. All information collected is aggregated and anonymised.
Marketing & Targeting Cookies
These cookies may be set through our Website by our advertising partners to build a profile of your interests and show you relevant content or advertisements on other sites.
03 Cookies We Use
The following table lists the specific cookies currently in use on hba.com.my:
| Cookie Name | Provider | Category | Purpose | Duration |
|---|---|---|---|---|
| wordpress_logged_in_* | WordPress | Essential | Maintains your authenticated session when logged into the WordPress admin or platform. | Session |
| wp-settings-* | WordPress | Essential | Stores UI preferences for the WordPress editor and admin interface. | 1 year |
| elementor | Elementor | Functional | Stores the Elementor editor's front-end settings and display preferences. | Session |
| _ga | Google Analytics | Analytics | Registers a unique ID to generate statistical data on how you use the Website. | 2 years |
| _ga_* | Google Analytics | Analytics | Used by Google Analytics 4 to persist session state and track page interactions. | 2 years |
| _gid | Google Analytics | Analytics | Registers a unique ID to generate statistical data on how you use the Website. | 24 hours |
| _gat | Google Analytics | Analytics | Used to throttle request rate to Google Analytics servers. | 1 minute |
| fr | Meta (Facebook) | Marketing | Used by Facebook to deliver and measure advertisements, and to provide relevant content. | 3 months |
| _fbp | Meta (Facebook) | Marketing | Used by Facebook to identify browsers for the purposes of advertising and site analytics. | 3 months |
| YSC | YouTube / Google | Marketing | Registers a unique ID to track views of embedded YouTube videos on this Website. | Session |
| VISITOR_INFO1_LIVE | YouTube / Google | Marketing | Estimates the user's bandwidth on pages with integrated YouTube videos. | 6 months |
04 Third-Party Cookies
Some cookies on our Website are set by third-party services that appear on our pages. These third parties include:
- Google Analytics / Google Tag Manager — website traffic analysis and tag management.
- Meta (Facebook) — social media integration and advertising measurement via the Facebook Pixel.
- YouTube (Google) — embedded video content on our Website.
- WhatsApp — the floating WhatsApp chat button may set functional cookies.
We do not control these third-party cookies. Please refer to the respective third parties' privacy and cookie policies for further information.
05 Legal Basis for Using Cookies
Under the Personal Data Protection Act 2010 (PDPA) of Malaysia, we rely on the following legal bases for cookie usage:
- Strictly Necessary cookies — these are set on the basis of our legitimate interest in providing a functioning and secure website. No consent is required.
- Functional, Analytics, and Marketing cookies — these are set on the basis of your consent, which you provide when you accept cookies via our cookie consent prompt on your first visit.
06 How to Manage & Control Cookies
You have several options for controlling cookies:
Via your browser settings
Most web browsers allow you to control cookies through their settings. You can typically find these under Settings → Privacy or Settings → Security. Below are direct links to cookie management instructions for common browsers:
Via Google Analytics opt-out
You can prevent Google Analytics from collecting data about your visits by installing the Google Analytics Opt-out Browser Add-on.
Via Facebook ad settings
You can control Meta advertising cookies through your Facebook Ad Preferences.
07 Other Tracking Technologies
In addition to cookies, we may use the following similar technologies:
- Web beacons (pixel tags) — small transparent image files embedded in web pages or emails, used to track whether a page has been viewed or an email opened.
- Local storage — browser-based storage used by some of our intelligent platform applications to retain preferences between sessions.
- Session storage — temporary browser storage cleared when you close your browser tab, used to maintain application state within a single session.
These technologies are subject to the same controls and legal bases as cookies described in this Notice.
08 Changes to This Cookie Notice
We may update this Cookie Notice from time to time to reflect changes in the cookies we use, applicable law, or regulatory guidance. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Notice periodically.
09 Contact Us
If you have any questions about our use of cookies or this Cookie Notice, please contact us:
73-3 Amber Business Plaza, Jalan Jelawat 1, Cheras, 56000 Kuala Lumpur, Malaysia
Email: info@hba.com.my
Tel: 018-213 6755 / 016-676 6755